More than just an A/B Testing Tool

Test your optimisation ideas with our software and let your visitors decide

Our software is capable of all forms of testing

Split, Multivariate and Multi-page Testing.
AB Tasty offers four types of methodologies so that you can adapt to each situation

A/B Testing

A/B Testing

Build and compare two or more variations of the same element


Split testing

Redirect traffic to one or several URLs. A perfect fit for new pages hosted on your servers


Multivariate testing

Test multiple combinations of changes to understand how they interact


Funnel testing

Display changes consistently across multiple pages

Build new designs

Modify existing pages and add new components from scratch using our visual editor application. It’s easy, you don’t need to be a techie

WYSIWYG Editor 2

Add advanced targeting scenarios

Speak with the right audience at the right time. Trigger tests based on any criteria: URL,  geolocation, weather,  and lots more!
You can even connect your data management platform!

Let your data speak

AB Tasty reports on your custom goals in real-time and displays confidence levels to help you make the right decisions backed by data and statistics.

A/B Testing Reporting

Interested in learning more?