Nina Reschovsky

Optimizing your Website for Mobile Just Got a Whole Lot Easier

In this day and age, it’s all mobile everything. With over 60% of search traffic coming from mobile, it’s imperative … Read more

Door Design & Website Usability

What Door Design Can Show Us About Website Usability

Let’s take a minute to talk about doors. Doors don’t seem very complicated to use, right? You push, you pull, … Read more

Use data science and A/B testing to win election

How Vote Leave Used Data Science and A/B Testing to Achieve Brexit

Until recent years, a politician’s chances of winning an election could be predicted, largely, based on one decisive element: the … Read more

How Does Artificial Intelligence Generate Employment?

Note: Hubert Wasseris a data analysis engineer. After spending 10 years at ESIEA (Paris Engineering School) teaching algorithm and machine learning, … Read more

How UX can Help with Conversion Optimization

How UX Improvements Can Help you Increase your Conversions

Part 2 Think of user experience (UX) like this: it is as important as your actual product, website or application. Let … Read more

How UX can Help with Conversion Optimization

Optimize your UX to Increase your Chances of Conversion

Part 1 User experience and CRO: a match made in heaven Whenever site performance is mentioned, two phrases are sure … Read more