What AB Tasty’s Latest Funding Means for Our Partners

A letter to our partners from AB Tasty:

Dear Partners,

Over the past few months, we have made a concerted investment in our partners at AB Tasty. Along with that, you may have seen our announcement of a new round of funding for our Series C last week led by Credit Mutuel Innovation, along with with existing investors Korelya Capital, Omnes, Partech and XAnge. We are exceptionally excited, not only to have more of an opportunity to realize our mission of helping create the best customer experiences, but also to develop and extend that passion across our partner ecosystem.

Our partner team now consists of 8 (and growing) individuals across the globe focused solely on two crucial aspects of our business: you and our shared customers. With this new round of investment, we are committed to an increased focus on our partners and building on our past successes.

Here is what you can expect to see from us in the months to come:

  • Our new custom analytics builder which will allow all of our technology partners to connect and sync more easily to our platform.
  • A program to expand our services offerings through our expert agency partners to bring you more business opportunities and help our customers achieve their goals.
  • Increased investment in key technology relationships, both new and existing, driving deeper value and ROI for our customers.

This investment will manifest across our entire partner organization. We are committed to collaborating with you to build the most innovative technologies, implement the best, most-up-to date practices, and find creative ways to bring our solutions to market.

With this investment comes an ability to scale and develop a world-class partner organization. We are grateful for your partnership and for the opportunity to make customer experiences everywhere more delightful and enjoyable.

 

With appreciation,

Matt Filios

Vice President, Channel & Alliances

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