From Search to Purchase: Optimizing Ecommerce UX with Experimentation


Sehen Sie sich die Wiedergabe an

Join AB Tasty, Algolia and L’Occitane to learn how to deliver the best customer experience from search to purchase using experimentation.


We’ll discuss:

  • Why experimentation is essential for your e-commerce site

  • The stages of the user journey from search to purchase

  • How L’Occitane leverages Algolia and AB Tasty to optimize conversions and deliver the best customer experience


  • Matthieu Blandineau

  • Anne Parodi-Keravec

    L`Occitane en Provence
  • Robin Nichols

    AB Tasty

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