Realize the full potential of your product experience

By visualizing and understanding your customers’ digital journeys with AB Tasty and FullStory, you can:

  • Run experiments to solve problems, streamline experiences, or continuously test variables in pursuit of perfection

  • Understand why specific changes result in an improved customer experience, allowing you to build a testing program that continually yields better results

  • Personalize and optimize your customer’s experience based on AI-generated user profiles and audience segments

Common Customers

Get Inspired to Build Better Experiences

AB Tasty’s Digital Experimentation Model

Check out our latest microsite to learn how your digital experience intelligence can help you level up and thrive in today’s experience economy.

Clarins: A Case Study

Check out how Clarins scaled its global e-commerce through agile experimentation and data-driven decision-making fueled by digital experience intelligence.

See AB Tasty & FullStory in action