Customer experiences that reflect who you are
Lipsticks come in 1,000 shades of red. Fast-fashion keeps trend-setters on their toes. Consumers find their sense of self in their apparel choices. If there’s one industry that’s about individualized digital experiences that change on a dime – it’s fashion and luxury.
Some of our luxury and fashion clients
Experiment and personalize at speed
to stay ahead of the curve
Fashion and luxury sites need to keep up with the trends of tomorrow and the granular, personalized experiences shoppers have come to expect.
When the team at NYX Professional Makeup heard that AB Tasty was developing a social proof messaging solution, they were eager to be one of the first clients to try it. Learn how they utilized this tactic to decrease bounce rates by 38%
Psychological research has proven unconscious processes power more of our decision-making than we ever thought before. In this ebook, get insights from consumer psychologist Bart Schutz on how to use psychological principles to increase online conversions.
Inspired by other brands in the L’Oréal Luxe portfolio, such as Lancome Biotherm, Urban Decay and YSL Beauty, the digital teams at Kiehl’s started working with AB Tasty in January 2018. With the help of their dedicated customer success manager the team surpassed their initial targets.
with AB Tasty
All the tools you need to optimize your conversion rates, together in one platform.
Get a custom walkthrough of the platform.