Reasons why you should choose AB Tasty
Discover why the world’s best brands choose AB Tasty, named a 2025 G2 Best Software.
One platform for all your progress
The best performances, limitless
Award winning customer support

See AB Tasty in action, request a demo
One platform for all your progress
Experiment, personalize, recommend, no matter your industry.

Ecommerce & Retail
Optimize product discovery
Test product page layouts, optimize product discovery, and deliver real-time, AI-powered product recommendations across every channel.

Travel & Hospitality
Increase bookings
Increase booking conversion with personalized content based on emotions, cross-device testing, and real-time messaging.

Financial services
Build trust
Optimize onboarding journeys, personalize content based on customer intent, and validate which experiences build trust.
Our values
We dare to go further.
Meet Evi, your evidence-based marketing AI agent
Transform how you test, personalize and grow with AI.
Evi grounds every step in evidence—so wins are repeatable, measurable, and anything but lucky.


Actionable insights
Evi Ideas scans your pages and gives data-backed ideas that actually impact your roadmap.

No-code builder
No matter your coding skills, Evi Content transforms your concepts into experiments.

Better understanding
Evi Analysis analyzes your campaign data and delivers clear, actionable answers
Testimonials
We’re our customers’ favorite for a good reason




Grow faster with
AB Tasty
Get a custom walkthrough of the platform.



















