Why work with AB Tasty ?

Why work with AB Tasty ?

From childhood schoolmates to fearless co-founders, Alix and Rémi created AB Tasty on the idea that experimentation and personalization should be fast—and simple. Success isn’t spontaneous, it’s built on continuous optimization: the process of trying, failing, refining, trying again and flying.


That test-and-learn mentality is what makes AB Tasty a trusted optimization partner, helping you push great ideas to be greater and igniting change from within for over 13 years.


  • Founded in 2014.
  • 300 coworkers.

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