Latest
publications

Article
5min read

Failing Forward for Experimentation Success | Shiva Manjunath

AB Tasty

AB Tasty

Sep 9, 2024

Podcast
Season 4 Episode 4

Failing Forward for Experimentation Success | Shiva Manjunath

About Shiva Manjunath Shiva Manjunath is the Senior Web Product Manager of CRO at Motive and Host of the podcast From A to B. His insatiable curiosity about user behavior and deep passion for digital marketing have made him a […]

All resources

Theme
+21
Podcast
Season 4 Episode 4

Failing Forward for Experimentation Success | Shiva Manjunath

Article
5min read

Failing Forward for Experimentation Success | Shiva Manjunath

AB Tasty

AB Tasty

Sep 9, 2024

Webinars
Upcoming

Test, Optimize, Upsell – Boosting Revenue for E-commerce

September 26, 2024

2:00 pm ET / 11:00 am PT

. Lara Hourquebie
N. Storey
C. Carlson
Article
8min read

A/B Testing: It’s Not Just About the Outcome

AB Tasty

AB Tasty

Aug 29, 2024

Article
6min read

Hotel Chocolat at CX Circle: Sweetening Loyalty with Experimentation

John Hughes

John Hughes

Aug 28, 2024

Article
10min read

Types of E-commerce Product Recommendation Systems

Emily Healy

Emily Healy

Aug 21, 2024

See all

Content by industries

See all Automotive content

1000
Experiments club

A podcast on the culture of experimentation by AB Tasty.

Podcast
Season 4 Episode 4

Failing Forward for Experimentation Success | Shiva Manjunath

Podcast
Season 4 Episode 3

The Past, Present, and Future of Experimentation | Bhavik Patel

Podcast
Season 4 Episode 2

Tapping into Emotional Marketing | Talia Wolf

See all