EmotionsAI

Welcome to
the future of personalization: EmotionsAI

In conversion rate

+6%

In revenue per visitor

+8%

Of variation show positive
business impact

60%

Understand what activates your buyers to convert using emotions-first data

Revive your personalization roadmap with shopper psychology insights

Multiply the amount of winning test variations, turning more ideas into sales

Accurately predict long-term campaign ROI, using emotions as a consistent baseline

AB Tasty’s EmotionsAI

Emotional clarity in just 30 seconds with our AI engine

80% of human decisions are driven by emotion

Customer journeys are a series of tiny decisions. Competitive natured buyers will be tempted by limited stocks, safety-first buyers by payment guarantees, and need-it-nows with quick journeys.

Create positive feelings by pinpointing which emotional needs are unmet at every stage of the customer journey.

10 groups and endless possibilities for reassuring your visitors when you let AI do the segmenting.

Benefit from 8 years of behavioral research and over 100 million journeys analyzed.

When your customers search, they’ll find

Our powerful search solution gets customers to the products they want to buy while providing opportunities for catalog discovery.

Search results calculated in miliseconds. Get customers to products and content quickly.

Recognizes errors and corrects them avoiding zero-hit pages..

Adapts to colloquialisms and common language usage. Search by item number, product properties, and more.

High impact, low effort personalization

AI-powered personalization campaigns using EmotionsAI drive revenue increases ranging from 5% to 10%.

No need for complex segments, third-party integrations, or rule management – AI handles everything.

EmotionsAI reveals where and how you can improve your visitors’ journey, and identifies the opportunity loss if you don’t.

Tailor experiences easily with our Visual Editor, Audience Builder, and even combine segments with external cohorts.

When your customers search, they’ll find

Our powerful search solution gets customers to the products they want to buy while providing opportunities for catalog discovery.

Search results calculated in miliseconds. Get customers to products and content quickly.

Recognizes errors and corrects them avoiding zero-hit pages..

Adapts to colloquialisms and common language usage. Search by item number, product properties, and more.

60% of tests win with EmotionsAI

Compared to the industry average of 20%, this e-commerce personalization engine turns more of your ideas into revenue.

Experiment, measure, and find the best experience for your most important emotional needs.

No more neutral tests. Reports allow you to deep-dive into each variation to understand where to find the most uplift.

When a variation meets a specific emotional need, turn it into a personalized experience for more revenue opportunities.

Build a roadmap based on empathy

Learn where you can better meet the needs of your visitors throughout their journey.

Focus your roadmap on your audiences' biggest emotional needs.

Make small changes that can have big impacts on emotional engagement by following our built-in recommendations.

Enrich your analytics tools with emotional data for even more insights.

Success stories

Case study

Groupama increases quote submissions with EmotionsAI

+10%

increase in quote submission

Case study

La Redoute triples A/B test success rate with EmotionsAI

+4%

increased revenue per visitor

Market Leaders

As a Forrester Wave leader and with first-rate G2 peer reviews, over 1000 brands trust us to help their marketing and product teams optimize and innovate.

Pragmatic Support

Loved for our friendly and local support, as an AB Tasty customer you’ll gain invaluable insights from our global digital strategy experts to help you scale faster.

Privacy & Security

The protection of personal data is important to AB Tasty. We are GDPR and CCPA compliant, and support cookieless options.

Performance Focused

We understand that website performance is vital. AB Tasty provides multiple features to optimize performance and a flicker-free experimentation & innovation solution.

Grow faster with AB Tasty