Building better experiences for your customers pays off
Revenue
for Internet–Stores
+8%
Recommendation performances for Hagebau
+10%
E-commerce sales for Outlet/City
using our product recommendation engine
+5%
Team up with
AB Tasty to…
Surface product potential with full merchandising control
Increase AOV with 1-1 personalized suggestions from AI
Drive impulse buys without hurting engagement
Provide seamless personalization across channels
Our top recommendation?
Use AB Tasty!
Promote products
Push products or categories across the site or to specific widgets.
Email Recommendations
Drive more CTR and conversions through email recommendations that generate at open.
Edit rules
Add, edit, prioritize or delete rules in an intuitive back-end.
High-level recommendation logic
Build a recommendations strategy across several tenants.
Ranking based on pricing data
Promote (or demote) items based on profit margins.
Exclude products
Exclude specific products, products already purchased or products already in the cart.
Content recommendations
Push content that’s relevant to your visitors and their journey.
Widgets
Add widget placeholders throughout the customer journey to activate recommendations at strategic touchpoints.
Advanced A/B testing
Leverage AB Tasty’s best-in-class experimentation solution to optimize your recommendations strategy.
Easy integration
A JS code is integrated directly in your site or via a Tag Manager.
Email reports
Receive regular reporting updates on your recommendation strategy directly to your inbox.
Ranking based on reviews
Rank products based on customer reviews.
Create combinations
Easily define fixed product recommendations or category creations for certain products / categories.
Theme Worlds
Create thematic recommendations from standard filters: brand, product ID, category, colors, etc.
Combine data feeds
Leverage all your data, including online, offline, inventory, CRM, purchase, traffic source, etc.
Advanced analytics
Deep-dive into search term, click and revenue performance
Multi-category support
Assign a product to multiple categories.
Ranking based on inventory
Not in stock? No problem. Out of stock items are removed from product suggestions.
Integrations
Speedy integration and product catalog ingestion for rapid ROI results
Flexible integration
Widget or API, you decide.
Integrate via widget or API depending on your resources & stack preferences.Our recommendations engine is CMS & ESP agnostic, tying in perfectly with your e-commerce platform and your personalization strategy.
Easy setup steps
Work hand-in-hand with our customer service teams.
- Ingestion of your product catalog in XML or CSV for easy catalog management
- Tracking code added for click and purchase behavior in your site or via a tag management platform (TMS).
- Build together the front-end placeholder.
- Fine-tune the AI algorithms to match your business.
- Train you on the Control Desk to get you and your team up and running in no time.
Your business-specifics
Every business is different.
That’s why our teams can help you:
- Clean up your product feed, aggregate data and manage missing attributes in line with your recommendation needs.
- Setup delta imports to help manage that only changes are passed on for better catalog management.
- Create click behavior-dependent recommendation filters (ex: a size filter depending on the contents of the shopping cart) for powerful online merchandising.
- Target recommendations to your segments for segment-specific product visibility.
Digital expertise
We’re known for our great CSMs
Our friendly CSMs don’t just help you use the solution to its full potential, they also provide you with ideas on how to best optimize your recommendation strategy.
Why choose AB Tasty
as your preferred EOP
Market Leaders
As a Forrester Wave leader and with first-rate G2 peer reviews, over 1000 brands trust us to help their marketing and product teams optimize and innovate.
Pragmatic Support
Loved for our friendly and local support, as an AB Tasty customer you’ll gain invaluable insights from our global digital strategy experts to help you scale faster.
Privacy & Security
The protection of personal data is important to AB Tasty. We are GDPR and CCPA compliant, and support cookieless options.
Performance Focused
We understand that website performance is vital. AB Tasty provides multiple features to optimize performance and a flicker-free experimentation & innovation solution.
Grow faster with AB Tasty
Get a custom walkthrough of the platform