Experience unmatched results with AI-enhanced personalization
Ambitious e-commerce websites and apps are focused on one thing: providing the best personalized experience possible across all devices. Are you ready to raise conversion rates higher than ever? Discover a unique solution that combines AI, CRM data, and market insights for content personalization and product recommendations.
Content Personalization
Create hyper-personalized user journeys, across all devices.
Product Recommendations
Customize product recommendations and search results for each visitor.
AI generated user segments
Segment visitors by emotional needs, level of engagement and product preferences.
Content personalization across the user journey has never been so easy
Use our industry-first EmotionsAI to generate user segments and push the right content to the right visitor, at the right time.
You just have to play with our library full of customizable widgets, our intuitive visual editor, and segmentation templates to launch personalization campaigns.
We simplify setting up conversions and ROI tracking so you can validate the best-performing version of your website.
A product recommendations engine, tailored for your industry
Because travel websites donāt have the same challenges as fashion retailersā¦ our product recommendations solution can be tailored to your marketās needs.
Turn recommendations into new revenue opportunities and higher AOV with our AI-powered recommendation engine, working in real-time for you.
Strategize with our intuitive back-end. On cross-sell, upsell, stock levels, margins, and trade marketing – have full control or let our AI do it for you!
Get guidance from our team of real humans, here to help and advise every time you need
Maximize your ROI with expert strategic guidance for your personalization campaigns.
Our experienced optimization specialists will support you from the initial steps to launch and provide continuous guidance.
As your team expands, we grow with you. AB Tasty offers advanced workshops and CRO certifications to enhance your expertise and boost your teamās performance.
Features
Audience Builder
Build your own segments and see how they perform
Prioritization of personalization
Scale your campaigns and easily manage ranking
Simple content personalization
Create a specific experience for a specific audience
Multi-experience personalization
Build experiences for multiple segments
Multi-page personalization
Display a personalization across multiple pages
Custom widgets
Build, animate, re-use and share your own widgets.
Engagement level
Automatically target wanderers, disengaged, loyal and valuable visitors
Test your journey
Easily run A/B tests, split tests, multivariate tests, multi-page tests, and A/A tests.
EmotionsAI
Reduce neutral tests by seeing the impact of your test by emotional need.
Autosuggest
Provide intelligent product and content suggestions in the search preview.
Event triggers
Align certain campaigns with user actions
Content search
Display relevant content in the preview box like blog articles.
Full-stack experimentation
Experiment on both client-side and server-side.
Leader in:
- A/B Testing
- Personalization
- Search and product recommendations
- Feature management
*G2 Enterprise GridĀ® for A/B Testing Tools
Personalize with EmotionsAI ā the only solution that segments visitors by emotional need
10 segments based on emotions
AI directly classifies your visitors into 10 segments, helping you reach both practical and impulsive buyers.
Find new personalization opportunities
EmotionsAI reveals where and how you can improve your visitorsā journey, and identifies the opportunity loss if you donāt.
Increase experiment efficiency
No more neutral tests. Reports allow you to dive into each variation in order to understand which emotional needs will give you the most uplift.
Leading companies trust AB Tasty
Case Study
Hagebaumarkt increases the performance of its recommendations
Performance improvement of recommendations
+10 %
Case Study
Jacadi boosts international e-commerce growth with product recommendation engine
Revenue per user
+12,7 %
Case Study
Clarins uses AB Tasty to personalize and build customer loyalty
Conversions
+89 %
Grow faster with
AB Tasty
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