We’re taking experimentation out of the office and onto the pitch.
Broadcast live from Accu Stadium in Huddersfield, this 30-minute session gives you a behind-the-scenes look at how data, testing, and teamwork come together to drive e-commerce performance.
You’ll hear how Accu, alongside REO and AB Tasty, put experimentation into action, turning insights into continuous improvement across their digital experience.
Meet the Teams
Accu: A leading e-commerce platform supplying precision engineering components to innovators worldwide
REO: A digital agency focused on performance and experimentation, helping brands use data to drive meaningful results.
AB Tasty: A global platform for experimentation and personalization, empowering teams to optimize experiences and accelerate growth.
What You’ll Learn
- ⚙️ How Accu uses experimentation to improve customer journeys and on-site performance
- 🤝 The power of partnership: how REO and AB Tasty work together to accelerate testing and insights
- 📈 Lessons from the field: practical examples of tests that delivered impact
