Home AB Tasty vs. Monetate


Better Testing, Better Performance:
AB Tasty vs. Monetate
Discover why customers choose AB Tasty over Monetate. Find out how AB Tasty helps accelerate digital growth with a complete testing and personalization platform, and dependable support for all users.

Join 1000+ awesome brands using AB Tasty






Top 5 reasons why you should
choose AB Tasty over Monetate

#1: AB Tasty is the right choice to support a comprehensive experimentation, personalization, and optimization program.
- AB Tasty offers a more complete library of experimentation widgets, providing greater control over layout, styling, triggering, and recurrence.
- Monetate offers personalization, but it is not as strong in experimentation tools, which are crucial for a comprehensive personalization strategy.

#2: AB Tasty delivers superior performance optimization at speed for greater efficiency.
- AB Tasty is known for its speed from campaign conception to launch, ensuring quick and efficient deployment.
- Monetate often requires an offshore setup, which significantly slows down the campaign launch process.

#3: AB Tasty’s dynamic testing tools are more user-friendly and intuitive.
- AB Tasty is known for its user-friendly and intuitive platform, offering a better UI, robust targeting, and complete reporting capabilities.
- Monetate lacks a user-friendly interface, with feedback that the platform is not as intuitive or easy to use as AB Tasty, creating a barrier for non-technical users.

#4: AB Tasty is fully compatible with SPAs without requiring custom code.
- AB Tasty runs on a native Vanilla TypeScript framework and is compatible with modern JavaScript frameworks like React, Angular, Vue, Meteor, and Ember. This makes it easier for developers to integrate AB Tasty into their tech stack, ensuring that changes are “sticky” and do not flicker when there is a dynamic content load.
- Monetate has challenges with SPA pages, where changes often are not shown or flicker. SPA tests in these environments typically require custom code for each test, making the process more complicated and less user-friendly.

#5: AB Tasty partners with you to provide expert local customer support and service.
- AB Tasty offers dedicated Customer Success Managers (CSMs) who effectively troubleshoot issues and deliver strategic feedback, ensuring a seamless experience and maximum value.
- Monetate has been criticized for having less responsive or dedicated customer support, which can affect the overall customer experience and satisfaction.
Want to see AB Tasty in action?

AB Tasty named a 2025 G2 Best Software, reflecting high customer satisfaction and trust.
Leader in multiple categories, including A/B Testing, Personalization, Mobile App Optimization, and Feature Management.

See what your peers are saying about AB Tasty and Monetate.
The best way to compare is to hear from your peers.
- AB Tasty is among the Leaders with high Market Presence and Satisfaction. See here what +200 brands from around the globe have to say about AB Tasty.
- Monetate is only a contender and has lower satisfaction and market presence in experimentation.
How GANNI Used AB Tasty to Boost Average Order Value by 12%!
See “better” in Action
Get connected with our team to learn how AB Tasty helps you see progress in all places.