When it comes to digital optimization, you need more than just another tool—you need a partner who understands that every test is a step toward something bigger.
Here’s why AB Tasty stands out as the best choice for teams ready to go further.
1. Built for Everyone: Usability That Empowers Your Whole Team
Your team shouldn’t need a developer for every test.
AB Tasty’s visual editor and theme builder work for everyone—whether you’re a marketer launching your first campaign or a developer building complex experiments. Our intuitive interface means less time wrestling with code and more time testing bold ideas.
Real autonomy, real speed. Teams choose AB Tasty because their previous platform kept them dependent on developers for basic changes. With AB Tasty, they launched campaigns faster and gave their marketing team the independence they needed to iterate quickly.
Widgets that work, right out of the box. Our widget library comes from 12+ years of real-world testing. These aren’t just features—they’re battle-tested components that help teams launch more campaigns with confidence. While newer platforms struggle with bugs and limitations, our widgets deliver reliability when you need it most.
The result? Teams report launching more experiments, faster, with fewer roadblocks.
2. Honest Pricing: What You See Is What You Get
No surprise costs. No hidden fees. Just transparent value.
What starts as your solution stays your complete solution—no extra charges for essential features down the line.
Predictable partnerships. Many platforms lure teams in with low initial costs, then surprise them with steep price increases or essential features locked behind add-ons. We believe in honest pricing from day one, so you can plan your growth without budget surprises.
Long-term value that makes sense. When you calculate total cost over time—including all the features you’ll actually need—AB Tasty delivers better value. We’re smarter for the long haul.
3. Support That Actually Supports You
Customer Success Managers focused on your success—not their sales quotas.
Our CSMs are dedicated to helping you win, not upselling you. They’re your advocates, your strategic partners, and your go-to team for navigating complex challenges. No conflicts of interest, no hidden agendas—just genuine support.
Local expertise when you need it. Whether you’re based in the UK, France, or anywhere else we serve, you get local support that understands your market, your timezone, and your specific needs. Responsive, knowledgeable, and always ready to help.
Technical reliability you can count on. We handle complex environments—React, SPAs, multi-brand setups—with confidence. Teams praise our ability to navigate technical challenges that trip up other platforms. When your setup is complicated, we make the solution simple.
4. Technical Excellence: Speed, AI, and Innovation That Works
The fastest tag performance in the industry. Speed matters. Our script loads at 482ms—significantly faster than major competitors. That means better user experience, higher conversion rates, and tests that don’t slow down your site.
AI that’s transparent and ready now. Our Engagement Level and EmotionsAI aren’t black boxes or future promises—they’re transparent, advanced tools you can use today. While others demo concepts, we deliver production-ready AI that helps you understand and optimize for real user behavior.
Built for modern web experiences. Single Page Applications and dynamic content work out-of-the-box with AB Tasty. No manual workarounds, no technical debt—just seamless experimentation on the modern web.
5. Proven Reliability: Trust Built Over Time
Platform stability when it matters most. Experimentation requires trust—in your data, your results, and your platform. We deliver consistent reliability while others struggle with bugs, lost test goals, and API limitations that disrupt your work.
Recognition from the experts. Industry analysts consistently recognize AB Tasty for experiment design, pricing flexibility, community support, and market presence. But the real validation comes from our customers—teams who’ve switched to us and never looked back.
Real client wins, real results. Multiple teams have moved from other platforms to AB Tasty for better usability, superior support, and genuine value. They stay because we help them accomplish more together.
The Best Choice for Teams Ready to Go Further
What makes AB Tasty the best digital optimization partner isn’t just one thing—it’s how everything works together. Intuitive tools that empower your whole team. Transparent pricing that respects your budget. Support that genuinely cares about your success. Technical excellence that delivers results. And proven reliability you can count on.
We’re not just another platform. We’re your collaborators, your advocates, and your partners in every bold test you want to try.
Other tools might promise quick wins or flashy features. We deliver something better: a partnership that grows with you, technology that works when you need it, and a team that believes in your potential.
Try, learn, iterate—then go again. That’s how teams grow, and that’s how we help you get there.
Ready to experience the difference? Let’s build something better—together.
