Resources on Conversion Rate Optimization
Learn how dynamic traffic allocation algorithms can help you minimize loss of conversions during your website optimization campaigns.
Personas refine the focus of business practices to suit the specific, yet broad needs of their customers. They do this by creating main groups that represent the major users of a website and what their needs are.
Urgent situations push us to act fast and scarcity triggers anxiety which also forces us to act promptly. Put into the right hands, these tools can help ecommerce and online businesses boost their conversions and increase sales.
Page loading time directly affects conversions, page views, CPC, SEO and direct revenue. Learn more.
SEO and CRO complement each other very well: traffic at all costs doesn’t make sense, it’s all about gaining qualified visitors with a purchase intent.
Headline testing consists in creating several title variations for the same article in order to find out which one performs the best in terms of shares, average reading time, click-through rate, bounce rate…
Using A/B tests in your email campaigns, you’ll be able to craft tailor-made emails that will fit your prospects and generate more engagement. Learn more.