Our latest resources

Take back the reins with our new template library

AB Tasty announces its new template library, helping marketers get back in control of their website and create their own campaigns – no IT needed!

What is a Heat Map and How Can it Help You Improve Your Website?

Learn about how heat maps help you identify areas of improvement on your website, enabling you to boost conversion rates.

Calling all single page applications: a universal A/B testing solution is here!

There’s a consensus: now is JavaScript’s moment to shine. As 2017 comes to a close, we’ve been hearing a lot … Read more

AB Testing for React JS and Angular.js

AB Tasty Reaches a New Milestone in Optimizing UX for Dynamic Websites

A/B testing and user experience personalization for dynamic sites using React JS, Angular.js, Ember.js or Vue.js

Optimizing your website for mobile just got a whole lot easier

In this day and age, it’s all mobile everything. With over 60% of search traffic coming from mobile, it’s imperative … Read more

Bye Bye Bounce Rate! Boost Your Dmexco Landing Page Last Minute

You never get a second chance to make a first impression. In fact, it takes a tenth of a second … Read more

Editor Mobile First

Preview your mobile-first campaigns with our new responsive editor

The new responsive AB Tasty editor responds to one of our clients’ biggest demands: previewing the display of a campaign on different screen sizes and resolutions, before publishing it online.

What Door Design Can Show Us About Website Usability

Let’s take a minute to talk about doors. Doors don’t seem very complicated to use, right? You push, you pull, … Read more

How Vote Leave used data science and A/B testing to achieve Brexit

Until recent years, a politician’s chances of winning an election could be predicted, largely, based on one decisive element: the … Read more

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