Our latest resources

Calling all single page applications: a universal A/B testing solution is here!

There’s a consensus: now is JavaScript’s moment to shine. As 2017 comes to a close, we’ve been hearing a lot … Read more

AB Testing for React JS and Angular.js

AB Tasty Reaches a New Milestone in Optimizing UX for Dynamic Websites

A/B testing and user experience personalization for dynamic sites using React JS, Angular.js, Ember.js or Vue.js

Optimizing your website for mobile just got a whole lot easier

In this day and age, it’s all mobile everything. With over 60% of search traffic coming from mobile, it’s imperative … Read more

Bye Bye Bounce Rate! Boost Your Dmexco Landing Page Last Minute

You never get a second chance to make a first impression. In fact, it takes a tenth of a second … Read more

Editor Mobile First

Preview your mobile-first campaigns with our new responsive editor

The new responsive AB Tasty editor responds to one of our clients’ biggest demands: previewing the display of a campaign on different screen sizes and resolutions, before publishing it online.

What Door Design Can Show Us About Website Usability

Let’s take a minute to talk about doors. Doors don’t seem very complicated to use, right? You push, you pull, … Read more

How Vote Leave used data science and A/B testing to achieve Brexit

Until recent years, a politician’s chances of winning an election could be predicted, largely, based on one decisive element: the … Read more

How does Artificial Intelligence generate employment?

⇒ Biography Hubert Wasser is a data analysis engineer. After spending 10 years at ESIEA (Paris Engineering School) teaching algorithm and … Read more

How UX Improvements Can Help you Increase your Conversions

Optimize your user experience to improve your chances of conversion Part 2 Think of user experience (UX) like this: it is … Read more

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