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AB Tasty is now available on the Shopify App Store

AB Tasty

May 30, 2024

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3min read

CX Optimization Webseries APAC: Episode #3 – The Importance of Continuous Optimization in A/B Testing

Ross Salveron

May 29, 2024

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5min read

Mutually Exclusive Experiments: Preventing the Interaction Effect

Hubert Wassner

May 23, 2024

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5min read

Tapping into Emotional Marketing | Talia Wolf

Maddie Ostrander

May 21, 2024

Article

13min read

Frequentist vs Bayesian Methods in A/B Testing

Hubert Wassner

May 21, 2024

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6min read

The Truth Behind the 14-Day A/B Test Period

Hubert Wassner

May 14, 2024

Article

18min read

Your Guide to Product Listing Pages and How to Optimize Them (+ Examples)

Emily Healy

May 6, 2024

Article

4min read

CX Optimization Webseries APAC: Episode #2 – A/B Testing Strategies for Revenue Optimization

Ross Salveron

Apr 25, 2024

Article

6min read

Trial and Error of Building a Culture of Experimentation in Marketing | Rand Fishkin

Rowan Haddad

Mar 26, 2024

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3min read

CX Optimization Webseries APAC: Episode #1 – CRO Trends in 2024

Ross Salveron

Mar 26, 2024