Flexible plans that scale with your ambition
Your business doesn’t fit a template, neither does our pricing. No fixed plans. Just a custom proposal built around your goals and scope.
Instantly optimize across your website, apps and products.
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Experimentation
- A/B/n testing
- Reports and dashboards
- Multivariate testing
- Stat Engine (Bayesian, Frequentist, Sequential)
- RevenueIQ (Proof of ROI)
- AI suite
- WYSIWYG editor
- Real-time results
- Unlimited variations
- Multiple goals (engagement, transactional, custom…)
- Dynamic allocation of traffic (multi-armed bandits)
- QA testing mode
- Split URL testing
- Predictive testing
- Data filtering & segmentation
- Traffic allocation
- Analytic connectors
- Single Page App support (SPA)
Personalization
- Segment builder
- Campaign prioritization
- Product recommendation API
- Real-time personalization (AdaptiveCX)
- Emotional segmentation (EmotionsAI)
- E-commerce segmentation
- Intent based personalization
- Customizable widgets
- Third-party user segments
- Widget library for website engagement and e-commerce
- AI-based targeting
- Dynamic widgets
- Advanced campaign triggers
Release Management & Feature Experiments
- Feature flags & toggles
- User segmentation & targeting
- Progressive deployment
- Feature & server-side experiments
- Automatic rollback
- SDKs (client & server-side)
- Mobile SDKs (Android, iOS)
- Reports and dashboards
Enterprise grade & security features
- Multi-factor authentication
- Enterprise SSO (SAML, LDAP…)
- User, role and access management
- ITP 2.1/2.2 compliance
- Cookie duration setup
- Infrastructure SLA
AI for every need
AI built around your work
Get support that understands your experiments, adapts to your workflow, and helps you move faster.
AI for every optimization moment
Whether you’re planning, building, analyzing, or improving, AI is there to help you move forward.
One AI, every step of the way
AI helps you move from idea to launch to analysis faster — all within the platform.
AI that speaks your experiment’s language
Get insights and recommendations tailored to your campaign setup, results, goals, and audience
With every product you get
Security & Compliance
Global Compliance, Uncompromised Protection.
AB Tasty is ISO 27001, PCI-DSS, SOC 2, and HIPAA compliant—with an “unsafe-eval”-free architecture so your security is never compromised.
Data Storage
Localized Storage, Global Speed.
Choose where your data lives — with secure hosting options in the US, EU, and India. Backed by a multi-cloud CDN, we guarantee lightning-fast script delivery.
Customer Success
Expert Support at Every Step.
Consider our team an extension of yours. Get a dedicated CSM, 24/7 technical support, and expert guidance from day one.
FAQs
How much does AB Tasty cost?
AB Tasty offers custom pricing tailored to your needs, based on factors like traffic volume, number of domains, selected modules, and implementation scope. All plans include platform access, onboarding, training, and support, with no hidden fees, and our team can provide a quote designed for your business.
Is pricing based on traffic?
Yes. Pricing is generally based on your average traffic over the past 12 months or on monthly active users (MAUs), depending on the product.
Do I need to request a demo to see pricing?
No, a demo is not required to discuss pricing. However, AB Tasty prefers to start with a conversation so we can recommend pricing that matches your needs and use case, rather than offering generic self-serve pricing.
Does AB Tasty offer different pricing plans?
AB Tasty offers a core platform with optional add-ons and modules. Pricing is configured based on your business needs and budget.
Does AB Tasty offer a free trial?
AB Tasty does not offer a free trial. Instead, it provides a free “proof of concept”, usually lasting 1 to 2 weeks, so teams can evaluate the platform in a real setup before committing. This gives prospective customers a practical way to test AB Tasty’s capabilities without starting a paid contract immediately. The “proof of concept” is the available evaluation option, while a free trial or free version is not offered.
How do traffic tiers affect monthly cost?
Pricing is based on traffic bands and MAU (Monthly Active Users) levels, typically calculated using historical averages. This means you can plan your budget with confidence, there will not be any surprise overage charges mid-contract.
How does AB Tasty compare to competitors on price?
AB Tasty is positioned as competitively priced, with a more predictable model than vendors that add extra charges for features or usage later on.
What are the costs for add-ons and managed services?
Add-ons and managed services are priced based on the products selected and the level of support required.
What does AB Tasty pricing include?
Every AB Tasty plan includes access to the core platform with experimentation capabilities such as A/B/n testing, multivariate and split testing, a visual editor, goal tracking, and real-time reporting, along with onboarding, training, and ongoing support. Depending on your plan, personalization and feature management may also be included, with any additional modules or services clearly scoped upfront.
Are there hidden fees, onboarding costs, or future price increases?
No, there are no hidden fees. Onboarding or additional services may be scoped separately, and pricing is typically reviewed at renewal if needs or usage change