AB Tasty is thrilled to announce that Wandz.ai, the real-time adaptive customer experience platform, is officially joining our family. This partnership is more than just a handshake; it’s a leap forward for digital experience optimization everywhere, and it’s a game-changer for personalization.
Why Wandz? Because Digital Journeys Are Messy—and We’re Here for It
Everyone in the digital space knows that online journeys are rarely straightforward.
Visitors pop in mid-funnel, juggle multiple tabs, bounce between devices, and most of them remain anonymous. In fact, 90% of your website visitors don’t log in or leave a data trail. But here’s the twist: when brands adapt to these unpredictable behaviors, conversion rates can skyrocket.
Wandz was built for this challenge. Wandz technology captures real-time intent signals—every click, scroll, and session pattern—and instantly adapts the experience for each visitor, even if they’re flying under the radar. Think of it as a digital guide that knows what your customers want before they do. The key to personalizing for your visitors is also understanding your users’ intent. That’s how you’ll know what to offer them next.
What’s in It for You, Personally?
With Wandz joining AB Tasty, we’re not just adding new features—we’re unlocking a whole new level of personalization and engagement for your brand.
- Real-Time, Adaptive Personalization: Wandz’s AI engine processes 3.7 trillion data points every month, serving 1.5 billion users worldwide, and generates predictions in just 20 milliseconds. That’s not just fast—it’s lightning fast.
- Proven Results: Leading brands in the digital e-commerce space have already seen up to 15% revenue lift, 13.6% higher conversion rates, and 65% more content engagement thanks to Wandz’s adaptive approach.
- Full Transparency: No black-box mysteries here. Every data point is transparent, accessible, and actionable—so your teams can make informed decisions with confidence.
The Power of Predictive and Generative AI—Now in Your Hands
By bringing Wandz’s AI into the AB Tasty platform, we’re giving you the tools to move from reactive to proactive. Imagine forecasting behaviors, segmenting intelligently, and building models tailored to your unique customer journeys—all while optimizing every touchpoint in real time.
With generative AI, you can create and refine personalized experiences at scale, ensuring every interaction feels relevant and unique. Predictive AI keeps fine-tuning performance and outcomes, so you’re always ahead of the curve.
What’s Next? Smarter, More Adaptive Experiences for All
This isn’t just an acquisition—it’s a partnership for the future. By combining Wandz’s talent and technology with AB Tasty’s global reach and culture of innovation, we’re setting a new standard for adaptive personalization and customer experience.
Soon we’ll be rolling out these new AI-powered capabilities across all our clients. Whether you’re in marketing, product, or development, you’ll have the tools to analyze, strategize, and optimize like never before—transforming simple interactions into adaptive experiences that drive real business results.
Welcome to the Next Chapter of Digital Experience
So, what’s new at AB Tasty? Only the most advanced, adaptive, and engaging digital experiences on the market. We can’t wait to see what you’ll create with the combined power of Wandz and AB Tasty.
Stay tuned—this is just the beginning. The future of customer experience is adaptive, and we’re excited to help you lead the way.
