AB Tasty is pleased to announce that its two founders Alix de Sagazan and Rémi Aubert have been invited to speak at the 2016 edition of the Noah Conference held in London on 10th and 11th November 2016.
To an audience composed of entrepreneurs, investors, corporate executives and journalist leading the digital industry in the UK, they will share their views on the market, on what will be the next challenges for testing, personalisation and conversion rate optimization, and explain how the vendor offering will evolve accordingly.
Who is Alix de Sagazan?
After graduating from business school, Alix de Sagazan worked several years as a product manager for a media agency before switching to SEO/SEM. Driven by her entrepreneurial spirit, she decided to start her own business with colleague Rémi Aubert. Their company quickly evolved from a consulting agency to an A/B testing and personalisation technology provider. Fostered by rapid growth, AB Tasty now sells its platform worldwide and leads the European market. Alix is also involved in the investment fund Side Capital that helps promising startups to develop.
Who is Rémi Aubert?
Rémi Aubert cut his teeth as an SEO/SEM manager before starting his own consulting company in 2009. Working hand in hand with the marketing teams for major brands, he quickly saw the demand for technology that would help marketers take data-driven decisions and increase conversion rates. In 2011, he launched the A/B testing platform together with his colleague Alix de Sagazan. One of the fastest growing providers in testing and personalisation, AB Tasty now counts more than 100 employees across seven countries, including the US and Australia.
Learn more about the story of AB Tasty here.
