In the spring of 2018, AB Tasty blew the socks off the CRO (conversion rate optimization) community by hosting one of the biggest and best European events dedicated to all things ‘conversion rate’.
We had 1,000 eager participants – half were marketing decision-makers, nearly 40% project managers or directors – mingling at the Cité de la Mode et du Design (our breath-taking venue).
Keynote speakers such as Chris Goward (founder of WiderFunnel), Karl Gilis (AG Consult) and Mounir Mahjoubi (then-current French Secretary of State for Digital Affairs) gave inspiring talks about everything from the psychology involved in converting website traffic to the parallels between professional athletes and digital marketers. You can check out the highlights in the video below:
This year, we’re going in for round two on June 10th, 2020, at Paris’s prestigious Palais Brongniart. Our theme? Building the future of customer experiences.
We’re assembling a top-notch speaker lineup of marketing, customer experience, and product professionals. We’ll focus on the power of personalization, the reality of software as the building block of business, and the omnipresence of artificial intelligence. We’ll examine these three pillars across the lenses of VISION – what does the future hold; METRICS – how can you measure their impact; and ORGANIZATION – how you can incorporate these drivers in your own business structure.
Keynote speakers benefit from being center stage in front of 500+ international decision-makers, at a world-class venue in the city of lights.
If you’re interested in sharing your vision (and benefitting from VIP perks), apply to be a keynote speaker – send us an email at cs2020@abtasty.com
