Date: 24 April 2025, Thursday 11.30am – 2:30pm

Venue: Ecodeck – Hutan Kota by Plataran

Jl. Jenderal Sudirman
No.54-55, RT.1/RW.3, Gelora, Kecamatan Tanah Abang, Jakarta Pusat

AB Tasty, a leading Experience Optimization Platform together with our partner Merkle Indonesia, cordially invite you to join us for an afternoon of Growth Optimization.

In this session, you’ll hear from experts and clients in the field on how to apply CRO (Conversion Rate Optimisation) strategy to experimentation ideas and how those ideas are actioned to increase revenue from digital channels.

Places are limited – RSVP today to secure your place

Agenda

  • 11.30 am : Registration (Coffee/Tea)
  • 12.05pm : CRO Playbook by Liam Teh (AB Tasty)
  • 12.15pm : Fireside chat hosted by Franki Djingga (Merkle Indonesia) with Guest Speaker
    • Simplifying AI and Data to Supercharge Customer Experience
  • 12.45pm : Q&A
  • 12.50pm : Delicious Buffet Lunch over roundtable discussion
  • 2.30pm : Event Ends

A copy of the CRO Playbook will be given to all attendees

RSVP

Intervenants

Join our speakers

Liam Teh

Account Executive – APAC

AB Tasty

Franki Djingga

Director, Growth

Merkle Indonesia

Guest Speaker

TBC

TBC