91% of consumers are more likely to shop with brands who recognize, remember, and provide relevance to their customers.
We recently hosted a live session where we discussed how advanced segmentation is being used to better personalize user experiences.
What we covered:
- Deep segmentation: what it is and why it should be part of your personalization strategy
- The role of AI in modern personalization
- Real world examples and use cases
- Tips for stepping up your personalization game
This session is now available on-demand.