Personalisation is on everyone's lips, from highly customised customer journeys to AI-based recommendations. Consumers are expecting to be treated as individuals more and more as they browse the web. Brands that can offer the best personalised service will have the edge over competitors and drive revenue.
In this practical webinar RedEye Optimisation and AB Tasty will look at how you can get started with personalisation to deliver the best user experience and achieve greater ROI.
Attend the webinar and learn:
- Why personalisation is crucial in a mobile-first world
- Where should you start to deliver highly personalised journeys?
- Learn about the different types of personalisation with real world examples
- How to make the most of your data to drive your strategy
- How to go from simple to advanced personalisation