Optimizing the Online Buying Experience


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We’re teaming up with Endless Gain for a live session + Q&A to share how leading UK beauty online retailer Fragrance Direct optimized their users’ buying experience.

The webinar will look at how Fragrance Direct overcame the following challenges:

  • How to build trust with your audience
  • Challenges of mobile
  • Gifting choices can be a hurdle
    • Making it easier for your audience to choose a gift will bring great benefits
  • Customer perception is more important than our known reality
    • How making guest checkout more prominent yields results

Can’t make the live event? Register anyway to receive the recording afterwards!



  • Garret Cunningham
    Endless Gain
  • Margaux Martinage
    Senior Key Account Manager
    AB Tasty

Now, get your friends and colleagues on board!

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