As you go further into your digital transformation journey, the more necessary it may become to expand your experimentation capabilities. Our server-side tool was created with the aim of enriching our conversion rate optimisation platform to enable you to carry out more sophisticated tests beyond the scope of UI or cosmetic changes.
But which solution is the right one for your team and use cases? This infographic serves as a way to answer this question by comparing client- vs server-side experimentation so you can come to a decision on which solution works for your individual case.