AB Tasty has integrated with Google BigQuery to elevate data analytics for digital experimentation. This integration enables AB Tasty users to access and analyze high volumes of data quickly, providing deeper insights into customer behavior and the effectiveness of various experiments. Leveraging BigQuery’s scalable data warehousing capabilities, businesses can run complex queries, track key performance indicators in real-time, and make data-driven decisions faster. This partnership highlights AB Tasty’s focus on delivering powerful analytics tools that optimize the user experience.
To learn more, check out the full blog post on AB Tasty’s website here.
