Latest
publications

blue and yellow sparks
Article
10min read

Gen Z vs Millennials: How to Optimize for Each Generation

Stephanie Safdie

Stephanie Safdie

Jul 10, 2026

All resources

Theme
+
Article
10min read

Gen Z vs Millennials: How to Optimize for Each Generation

Stephanie Safdie

Stephanie Safdie

Jul 10, 2026

Article
11min read

The Optimization Loop: How Behavioral Data Fuels Continuous Progress

Stephanie Safdie

Stephanie Safdie

Jul 8, 2026

Article
8min read

Introducing Commerce: The Unified Platform for Product Discovery 

Emily Healy

Emily Healy

Jul 6, 2026

Article
13min read

Conversion in Social Media: Where Do People Land Afterwards

Stephanie Safdie

Stephanie Safdie

Jul 1, 2026

Article
6min read

Why Your Experimentation AI Should Live Inside Your Testing Platform

Emily Healy

Emily Healy

Jun 29, 2026

Article
18min read

How Optimization Software Boosts Ancillary Revenue

Stephanie Safdie

Stephanie Safdie

Jun 24, 2026

See all

Content by industries

See all Automotive content

1000
Experiments club

A podcast on the culture of experimentation by AB Tasty.

richard joe podcast
Podcast
Season 5 Episode 3

How Top CRO Professionals Think | Richard Joe

Podcast
Season 5 Episode 2

Rethinking the Travel Experience | Danielle Harvey

Podcast
Season 5 Episode 1

Luxury’s Secret Weapon | Anaïs Levy

See all