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7min read

Winning Big During the E-Commerce Holiday Season: Strategies and Insights

Brian Heberer

Aug 18, 2025

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4min read

Unlock Any Audience Source with AB Tasty’s Universal Connector

Gaetan Postorivo

Aug 1, 2025

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6min read

Which Statistical Model is Best for A/B Testing: Bayesian, Frequentist, CUPED, or Sequential?

Emily Healy

Jul 15, 2025

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7min read

Is Your Average Order Value (AOV) Misleading You?

Hubert Wassner

Jul 11, 2025

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5min read

Why AB Tasty Delivers 4x Faster

Leo Wiel

Jul 7, 2025

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15min read

16 Experimentation Influencers You Should Follow

Maddie Ostrander

Jul 3, 2025

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3min read

Experiment Health Check: Proactive Monitoring for Reliable Experimentation

Emily Healy

Jul 1, 2025

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9min read

Heatmaps: Your Team’s Secret Weapon for Uncovering Website Gold

AB Tasty

Jun 24, 2025

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6min read

9 AI Features that Transform How Digital Teams Test, Learn, and Grow

Emily Healy

Jun 20, 2025

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7min read

From Search to Checkout: 10 Data-Driven E-commerce Trends for 2025

Maddie Ostrander

Jun 17, 2025