Creativity in Experimentation Toolkit

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Creativity. It’s one of the key ingredients in a successful Conversion Rate Optimization program.


How can you be sure you keep coming up with new, impactful experimentation ideas? Our toolkit will help you keep those creative juices flowing.

What you’ll get

  • A booklet of our top performing test ideas
  • A series of templates you can use to track performance and plan your roadmap
  • Best practices for staying creative amidst industry noise…and more!