Resources on Conversion Rate Optimization

AB Testing for React JS and Angular.js

AB Tasty Reaches a New Milestone in Optimizing UX for Dynamic Websites

A/B testing and user experience personalization for dynamic sites using React JS, Angular.js, Ember.js or Vue.js

Optimizing your website for mobile just got a whole lot easier

In this day and age, it’s all mobile everything. With over 60% of search traffic coming from mobile, it’s imperative … Read more

How to Create the Perfect Landing Page?

The goal of a landing page is to convert visitors, or collect information to use later for marketing or sales purposes. A good landing page is made up of a few well-defined characteristics that distinguish it from just another web page or blog article.

15 Free Bootstrap Landing Page Templates

Looking for Bootstrap landing page templates? We’ve chosen 15 great examples, so you can quickly start creating killer landing pages that convert.

Bye Bye Bounce Rate! Boost Your Dmexco Landing Page Last Minute

You never get a second chance to make a first impression. In fact, it takes a tenth of a second … Read more

Editor Mobile First

Preview your mobile-first campaigns with our new responsive editor

The new responsive AB Tasty editor responds to one of our clients’ biggest demands: previewing the display of a campaign on different screen sizes and resolutions, before publishing it online.

What Door Design Can Show Us About Website Usability

Let’s take a minute to talk about doors. Doors don’t seem very complicated to use, right? You push, you pull, … Read more

How Vote Leave used data science and A/B testing to achieve Brexit

Until recent years, a politician’s chances of winning an election could be predicted, largely, based on one decisive element: the … Read more

How does Artificial Intelligence generate employment?

⇒ Biography Hubert Wasser is a data analysis engineer. After spending 10 years at ESIEA (Paris Engineering School) teaching algorithm and … Read more